5 Basic Ways to Build Loyal Customer Relationships

You can bring in all the new customers you want, but if you aren't working to build those relationships, you will soon lose those customers. Loyalty isn't something you can expect new customers to give freely. You've got to earn their trust and loyalty. The only way this can be accomplished is by developing relationships. Your customers should know you care about them. Here are five straightforward ways to build those relationships.

1. Be an active listener.
2. Show genuine interest in your customer and his or her needs.
3. Become a problem-solver (even if it means sending them to your competitor).
4. Be attentive to providing exceptional customer service.
5. Admit mistakes and make efforts to correct problems immediately.