A very simple and inexpensive way to stay in front of your customers and
prospects is with an email campaign. There are several top-notch
companies that can host your email marketing efforts so you can create
and send emails very easily and without any knowledge of "html"
programming.
Click here to read more.
Monday, August 20, 2012
Email Marketing - An Affordable Way to Market Your Business
Posted by Anne Lazo at 7:16 AM 0 comments
Labels: customer database marketing, email marketing, low-cost marketing ideas, small business marketing
Tuesday, August 14, 2012
Educational Seminars are a great tool for marketing your service business
Have you considered showcasing your knowledge with an educational
seminar? Real estate agents, mortgage professionals and financial
advisors have been using this valuable marketing tool for years. It's a
successful marketing tool for several reasons. First, people can see
first-hand you know what you're talking about, and second, if done
right, you develop rapport with your audience.
Click HERE to read more...
Posted by Anne Lazo at 3:03 PM 0 comments
Labels: educational seminars, effective marketing, seminar marketing, service business marketing, small business marketing
Monday, August 6, 2012
Direct Mail - It's still a viable and valuable strategy for marketing
Direct mail continues to be a viable component of any business'
marketing plan. Someone is going to get the business from your
prospects. The question is, will it be your company of your competitors?
For it to be your company, you must keep your company's name in front
of your customers and prospects.
Click here to read the entire article.
Posted by Anne Lazo at 6:25 AM 0 comments
Labels: customer database marketing, direct mail campaigns, marketing a business
Thursday, August 2, 2012
Copywriting
Sometimes you just need someone to tell your story for you. Great
copywriting takes time and experience. You know your business well, but
how do you use text that gets your message across in a way that will
motivate your prospects to choose you over the competition? Whether it's
for Search Engine Optimization, brochure creation, article or press
release writing, we can write copy that makes sense and gets results. At
the start of every copywriting project, you give us the details of the
message you want to tell. From there, we craft copy that matches your
corporate personality.
Click here to read the entire article.
Posted by Anne Lazo at 7:59 AM 0 comments
Labels: branding a business, copywriting, great copywriting, marketing a small business, small business marketing